Athiradi Steady in Extended Run — Day 10 Update — Live · 8 AM ₹0.17 Cr | 10-Day Total ₹27.76 Cr
Athiradi is tracking at ₹0.17 Cr nett on Day 10 (10th Saturday · 23 May 2026), with a 10-day cumulative total of ₹27.76 Cr nett. Occupancy on Day 10 is tracking at 13.4%.
About the Movie
Athiradi is a Malayalam campus action-comedy premiered on 13 May 2026, marking the directorial debut of Arun Anirudhan. Previously known for co-writing acclaimed Malayalam films, Anirudhan brings sharp storytelling to this high-energy tale of college life, rivalry, and the power of celebration.
The Plot & Characters: Sam Kutty joins the same engineering college where his elder brother once studied. Despite his best efforts, he struggles to gain recognition. Desperate to stand out, he makes a bold announcement — he will revive the college's annual festival, which was suspended years ago after serious incidents. What begins as a personal quest quickly escalates into a fierce inter-group rivalry, turning the celebration into a high-stakes confrontation. The film builds its comedy and drama through authentic college dynamics, culminating in a climax that ties every thread together with surprising intelligence.
Athiradi is a crowd-pleasing campus entertainer that captures the spirit, chaos, and camaraderie of student life in a refreshingly original way.
Day-by-Day Journey
Why Athiradi Is Holding So Well
Day 10 · 10th Saturday · 23 May 2026Athiradi collected ₹0.17 Cr net at the India box office on Day 10 (10th Saturday · 23 May 2026), fell sharply from Day 9's ₹0.56 Cr (-69.6%). The film's 10-day cumulative net now stands at ₹27.76 Cr.
Theatre occupancy on Day 10 was recorded at 13.4%, placing the film in the HIGH occupancy bracket. PVR led the multiplex chains with 35.0% occupancy across 39 theatres and 69 shows. A total of 19,511 tickets were sold in 389 shows across 169 theatres on the day.
On the language front, the Malayalam version reported 15.5% occupancy across 334 shows with 8,995 tickets sold; the Tamil version reported 12.1% occupancy across 55 shows with 917 tickets sold. The Malayalam version leads the occupancy chart.
Geographically, Karnataka leads all reporting states with 14.8% occupancy, while Chennai tops among metros at 51.0%. At the other end, Goa posted the softest state numbers at 0.0%. 3 states — Tamil Nadu, Karnataka, Maharashtra — crossed the HIGH ≥ 10% occupancy threshold, signalling strong pockets of audience demand.
Athiradi's first-week collection stood at ₹25.60 Cr (avg ₹3.66 Cr/day). The second week has opened at ₹0.17 Cr on Day 10, showing the expected weekday softening. The film's performance through 10th Saturday · 23 May 2026 will be a key indicator for its theatrical run.
Chain-wise · Day 10
10th Saturday · 23 May 2026Language-wise · Day 10
10th Saturday · 23 May 2026State-wise Occupancy
City-wise Occupancy
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